Unlike celebrities, influencers can be anywhere. They can be anyone, including you. What can make you influential is having a large following on the web and social media.
An influencer can be a popular fashion photographer on instagram, a comedian like Takam, Steve Fah etc, or even a well-known blogger like Chedjou Kamdem, Atom blogger and more. Remember, influencers have a proven track record and their followers eagerly await their expert advice and recommendations.
Influential people exist in all industries. They are easily recognizable by their hundreds (if not millions) of subscribers, and this is the target audience that every CMO is looking for.
An influencer can earn close to or more than a million francs per month from large or small companies. It all depends on their potential and popularity. Incredible isn’t it?
So how can you also become a Cameroonian influencer and start earning millions?
Reveal the tricks
1. Choose your niche
If you want to become a social media influencer , the first thing to do is to find a niche (a specific part of the target market) in which you want to be known. It could be in makeup, comedy, blogging, and many more. There are so many.
2. Choose your platform
It’s important to choose the right social platforms where audiences with interests related to your brand could engage with you. Three of the most important social networks on which influencers thrive in Cameroon are Instagram, Facebook and YouTube. Facebook beating the other two by far. Based on global data collected by StatCounter on a sample of page views per month on social media in Cameroon for the month of October 2019, it appears that Facebook alone has 89.49% page views per month compared to to Instagram (1.7%) and Youtube (1.3%).
3. Prioritize your content
It is extremely important to post unique and authentic content that resonates with your audience. In fact, it’s the only way to keep your audience hooked on your content. Whatever type of content you create should be meaningful and useful.
4. Be regular and consistent
Once you’ve decided on the type of content you want to post, you need to finalize a posting frequency and schedule. Most social media algorithms favor regularly posted accounts. On Facebook, Instagram and YouTube, you can only post once or twice a day. But on a platform like Twitter which is dynamic in nature, you need to post continuously.
5. Engage with your audience
Once you start posting content on social media, you will often get likes and comments. As an influencer, it’s important to connect with your followers because you absolutely can’t ignore their comments. It is recommended to respond to comments and questions that your followers would ask you. Engaging with your followers not only helps you build personal connections, but also solidifies your position as an influencer.
6. Build Relationships
As a newcomer to the world of influencers, you need to reach out to other people and brands in your industry. Talk with other influencers, comment and like their posts, exchange ideas, chat with their profiles. The intention here is to be noticed no matter if others see you as a groupie. As long as you know what you want and know how to get there, you’re fine.
7. Promote yourself
You want your content to be seen by as many people as possible. And that can’t happen if you don’t promote yourself. Since you are new, your audience can rarely share your content, so promote yourself. Share your content everywhere, where it may seem interesting of course.
8. Connect with brands
The final step in your quest to become an influencer is to announce it to the world. You must be an influencer interested in brand collaborations. You can do this by clearly stating in your bio that you are an influencer and are interested in collaborations. You can also reach out to relevant brands and let them know what you can offer. It’s better to design a mailing template that you can use to send to different brands because it will save you a lot of time.
Conclusion
So, has the path to becoming an influencer in Cameroon been clarified for you? If so, leave us a comment in the comment box below. And if you want to work with experts to build a lasting image of yourself as a leading influencer in your field, contact us now. We would like to work with you.
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